For gym owners

You opened a gym to change lives. Not to drown in the business side.

Get the coaching, systems, and tools to grow a simple, profitable gym. Available 24/7. Without the price tag.

Start your $1 trial

Full access for 10 days · Cancel anytime

1,600+ gyms coached

20+ years running gyms

60+ countries reached

The week you're actually living

Coach the 5am class.
Answer DMs between classes.
Chase a lead at lunch.
Lose them by dinner.
Post something on socials.
Coach the evening classes.
Write the programming at 9pm.
Repeat.

You're the coach, the salesperson, the marketer and the admin. And the reason you opened the gym is getting harder to find.

Nobody outworks a gym owner.

So why does it feel so bloody hard?

Because effort was never the problem. You're missing three things.

01 Clarity On the cause, not the symptom.
02 A plan Simple enough to follow.
03 A guide Who's done it a thousand times.

That's it. Not more hours. Not more hacks.

So you look at all
the coaching programs.
And the maths falls apart.

$6k–$12k a year is the going rate. Before flights, seminars and upsells.

Never there when you need them.The problem shows up at 9pm on a Tuesday. The next call is in two weeks.
More work, not less.Homework stacked on a 60hr week. Then you get asked why you're behind.
The same playbook for every gym.Generic advice that treats your gym like every other gym, whether it fits or not.

Good coaching works.
It's the delivery that's broken.

That's why I built
Simple Gym OS.

The guide you were missing

Instant coaching and tools with Ask Coach Tye.

Ask it anything, anytime. Watch it work.

Ask Coach Tye

LIVE

How do I raise prices without losing members?

Done right, you won't lose many.
Done wrong, you will.

It comes down to three things. Understanding the maths. Building smart, simple pricing. And most importantly, communicating it in a way your members actually understand.

Get those right and everything goes smoothly.

Here's your Action Plan.

LESSON

The NEW Fearless Price Rise

Get your mind right, learn the framework, and build your first draft.

PROJECT

Launch Your Price Rise

11 simple steps. Run the maths, build the exact pricing, announce with confidence.

SYSTEM

The Yearly Price Rise

90% built for you. Customise the last 10% once. Next year isn't a fresh panic.

AI TOOL

Fearless Price Rise Assistant

Builds the emails, posts, video script and coach brief. All in your voice, in minutes.

No more guessing.
Just simple next steps.

Try Ask Coach Tye yourself

What's going on
in your gym?

More than just coaching

The proven tools that grow your gym.

Practical. Tested. Done for you.

Short practical lessons that get to the point.
No fluff, no six-hour courses.

Not another AI gimmick

Human led.
AI powered.

Every lesson is taught by me. Every project and system is built by me, refined over 20+ years. Ask Coach Tye is trained on 400+ hours of my real workshops, seminars and coaching calls. And every week you're on a live coaching call with me.

Real coaching and results
with real humans.

Don't take my word for it

Adam Bailey · Gusto FitHubBromsgrove, UK

Rebeka Košiarová · CrossFit JourneyZilina, Slovakia

Karen O'Hara · CrossFit LeixlipKildare, Ireland

600+ reviews. 20+ years. Real gym owners.

"The best money I've ever spent on my business."Regan H. "I learned more in two days than in two years."Tom M. "No fluff. Straight to what actually works."Greg Y. "I finally know what to work on, and what to ignore."Mark Y. "Direction and confidence. That's what I walked away with."James B. "Went from a job I owned to a business I run."Joseph R. "The simple stuff I should've done from day one."Dale F. "My whole perspective on the business changed."Casey S. "The best money I've ever spent on my business."Regan H. "I learned more in two days than in two years."Tom M. "No fluff. Straight to what actually works."Greg Y. "I finally know what to work on, and what to ignore."Mark Y. "Direction and confidence. That's what I walked away with."James B. "Went from a job I owned to a business I run."Joseph R. "The simple stuff I should've done from day one."Dale F. "My whole perspective on the business changed."Casey S.

"Real case studies, real data. He shows you, not just tells you."Miles C. "Made the business side genuinely interesting."Tom Mc. "Best investment I've made in the gym, hands down."Tony N. "Turned complicated business stuff into logical steps."Bo C. "Immediate actions I could take the next morning."Sukh S. "Members are more excited, and so am I."Wendy W. "The blueprint I didn't have after four years."Joseph R. "Practical, current, and specific to my gym."Deanna M. "Real case studies, real data. He shows you, not just tells you."Miles C. "Made the business side genuinely interesting."Tom Mc. "Best investment I've made in the gym, hands down."Tony N. "Turned complicated business stuff into logical steps."Bo C. "Immediate actions I could take the next morning."Sukh S. "Members are more excited, and so am I."Wendy W. "The blueprint I didn't have after four years."Joseph R. "Practical, current, and specific to my gym."Deanna M.

Proven in 60 countries

Travelled to and coached gyms in person.

The Founding Member offer

Try everything. For a dollar.

Founding Member

Just $1 to try it for 10 days.

Then$42/week

Over 50% off, locked in for life.

Full access from day one.
Not a limited demo.
Ask Coach Tye, available 24/7.
Bring a problem, get an Action Plan.
3 months of weekly live coaching calls with me.
Your whole team gets access.
No per-user fees.

Start your $1 trial

No lock-in contract. Cancel anytime.
Your $1 trial rolls onto the Founding Member rate after 10 days. All prices in USD.

Only 25 9 Founding Member spots left.

Still got questions?

Ask the hard ones.

So is this coaching, or software?

It's coaching. The same growth coaching I've run for 20+ years, just built into a platform so you can learn it, do it, and grow, without the seminar price tag. You get the courses, the systems, the tools, and me on a weekly call. The tech just makes it faster to deliver, and far cheaper for you.

Is this just another AI chatbot?

No. Ask Coach Tye is trained on 400+ hours of my actual coaching, and it hands you real courses, projects, systems and tools to run. You also get weekly live calls with me. The human never leaves the loop.

Will this actually work for my gym?

The fundamentals of a simple, profitable gym are the same whether you run a CrossFit gym, functional fitness, strength and conditioning, hybrid, martial arts or yoga. This has worked for over 1,600 gyms across 60 countries. Your gym isn't as different as it feels.

I'm flat out already. How much work is this?

Less than you're doing now, guessing your way through it. You get the exact steps for each job, not another pile of theory. Do one thing at a time, in the time you've got.

I've been burned by coaches before. How's this different?

Fair enough. So have half the gym owners in here. That's why the trial is $1, not $1,000. Ten days, full platform, everything switched on. Judge it on the work, not the pitch.

What happens after the $1 trial?

After 10 days it rolls to $42/week, locked in for life. No lock-in contract, cancel anytime in a couple of clicks. If it's not for you, you won't pay a cent more.

Is my whole team included?

Yep. Your coaches and managers are all included, no per-person fees. One price covers your whole gym.

A few weeks from now

Your gym runs better.
Your team knows what to do.
And you finally get your life back.

It all starts with a dollar and ten days.

Start your $1 trial

If it's not for you, cancel in two clicks.

You opened a gym to change lives. Not to drown in the business side.

So why does it feel so bloody hard?

So you look at all the coaching programs.And the maths falls apart.

Instant coaching and tools with Ask Coach Tye.

What's going on in your gym?

The proven tools that grow your gym.

Human led.AI powered.

Try everything. For a dollar.

Ask the hard ones.

Your gym runs better.Your team knows what to do.And you finally get your life back.

So you look at all
the coaching programs.
And the maths falls apart.

What's going on
in your gym?

Human led.
AI powered.

Your gym runs better.
Your team knows what to do.
And you finally get your life back.